What is a 20 group you say?

A 20 Group is more than just a meeting of, up to 20, non-competing dealers. It’s a structured forum where owners and leaders openly share financials, compare results, and learn from one another’s successes and struggles. For Trailer dealers navigating a difficult retail environment, being in a 20 Group can be transformative. The combination of benchmarking, accountability, shared strategies, and relationships creates a multiplier effect that is hard to replicate anywhere else.

In this interactive Mock 20 Group session, NCM Associates will give Trailer Dealers a firsthand look at how a real 20 Group works—and why it has become one of the most powerful tools for sustained business improvement. Designed specifically for the trailer industry, NCM’s Trailer 20 Groups recognize that running a successful dealership is not a one‑size‑fits‑all approach.

During this session, you’ll experience how non‑competing Trailer Dealers come together in a confidential, professionally moderated environment to:

Benchmark financial and operational performance
Identify best practices that drive productivity and margins
Address shared challenges facing today’s trailer market
Learn from peers who understand your business model

NCM Trailer 20 Groups are led by experienced moderators who guide discussions, keep members accountable, and provide hard intelligence through proprietary reporting and financial composites that compare individual performance to the group as well as industry trends.

NCM is launching multiple NEW Trailer Dealer‑only 20 Groups, intentionally structured to support dealerships of all sizes and volumes. Whether you operate a single-location dealership or manage multiple rooftops, there is now a Trailer 20 Group built to match your operation and growth goals.

While true 20 Groups are limited in size to maximize confidentiality and results, this Mock session is open to all NATDA attendees—making it the ideal opportunity to explore how peer collaboration, disciplined benchmarking, and expert facilitation can help your dealership reach the next level.

If you’ve ever wondered “Would a 20 Group really work for my trailer business?”—this session will answer that question.

Session Key Takeaways:

Understand what makes NCM’s Trailer 20 Groups so valuable & different
See how benchmarking reveals real improvement opportunities
Learn how peer accountability accelerates decision‑making
Discover which new Trailer 20 Group is the right fit for your dealership

2026 NATDA Trailer Show

"Mock" 20 Group Experience - Powered by NCM Associates

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